Thursday, April 1, 2010

Suing downloaders new "revenue stream"

First it was Warner Brothers seeking an anti piracy intern in the U.K. Now it's the US Copyright Group taking a swing at stopping movie piracy. They are not doing it at the request of the MPAA, they are doing it an a straightforward attempt to find new and interesting ways to make money.

According to an article in The Hollywood Reporter, they are using a new proprietary technology that allows realtime inspection of torrent downloads. Supposedly it's been very successful in Germany. US Copyright Group has filed tens of thousands of lawsuits, with a handful being settled already, and there could be another 30,000 filed in coming months.

This tactic didn't work for the RIAA, and hopefully it won't work here despite the new technology. Litigating shouldn't be an option to avoid having to adapt to changing market conditions.